This is a typical visualization process on creating a brochure.

1. Clarify your brief on paper and plan your pages before beginning any design. work.
2. Put all your initial ideas dwon as quick mini-roughs or thumbnails.
3. Produce as many design thumbnails as possible before you decide which to take further.
4. Sketch out a provosional layout and start to think in greater detail about color and type.
5. Picture areas and content can be indicated quickly and efficiently with markers.
6. These early roughs are to help you solve the design problems, not to show your clients.
7. The line illustration, of this visual are now drawn in more accurately. The background color is applied with marker.
8. Visualize illustration on a separate piece of layout paper and cut them out to achieve sharp edges.
9. The background design is now rendered in.
10. Mount the separate illustration (from 8) onto the white cartridge before sticking them in position. This will stop any background color from showing through.
11. Text can be inidicated with ruled lines while main headings should be rendered in.
12. If you make any mistakes, re-draw the correct version separately.
13. Stick the correction in position over the mistake and cut through both layers with a sharp scalpel.
14. Lift up layer separately and discard the incurrent original.
15. Mount your completed visual onto cartridge paper, and trim to size.
16. Score a fold in the trimmed visual using the back of scissors along a steel rule.
17. When those are more than four pages, staple them together.
18. A soft rubber is ideal for receiving the staple points.
19. Bend the staple ends over with the end of the ruler, fold along the score marks and give a final trim if necessary.

(April 7, 2003)

Copyright© 1994-2003 Daniel SW Kim